"Love often turns into dust. Memory remains. I like making things that are founded on the idea of how memory works and possess plainness, intelligence as well as austerity mingled with a whiff of purity. I used to wake up with the same question in my head which was blazing inside my mind: “What do you want? What is it that you want, you insufferable meaningless creature?”. I’d stand for hours opposite the mirror and I’d ask myself. Never did a sound came out for years. Then I suddenly knew. Call it luck; but I knew. It is awfully hard until you finally know and start cultivating your desires. Many people still say I was ambitious since the very beginning. It’s nonsense because I was not. I was full of desire; yes. I was passionate; But ambition is another thing. I never wanted to be “someone” or be somebody who would ache for something silently but would never take the initiative to gamble enough so as to actually make it happen. All I wanted was to create something inimitable. I wanted to beat myself at my own game. I wanted to beat my mind."
Gabrielle “Coco” Chanel, Coco Chanel: The Legend And The Life (via violentwavesofemotion)